The Toy Industry Association asked analysts to give their predictions for 2014. Is this a year to innovate or play it safe? Which categories have the most momentum? Which merchandising campaigns will drive the market? Their forecasts for the U.S. could prove helpful to Canadian retailers and suppliers.
Toy industry leaders gathered at New York’s Grand Hyatt Hotel to honour the best in children’s products, awarding Rainbow Loom a coveted TOTY, along with winners in 13 individual categories. Toronto’s Thinkway Toys and Spin Master earned awards in the Boy, Game and Innovation categories