Toy Industry Trends: U.S. Analysts Give Mixed Signals

The Toy Industry Association asked analysts to give their predictions for 2014. Is this a year to innovate or play it safe? Which categories have the most momentum? Which merchandising campaigns will drive the market? Their forecasts for the U.S. could prove helpful to Canadian retailers and suppliers.

TIA Trend List Shows Kids Want New Ways to Play

Super-sized plush, missile-firing RC vehicles, and zombie-inspired games are some of the new products reflecting 2014′s six top toy trends. Retro and the more high-brow STEAM products are also gaining ground.

Rainbow Loom named 2014 Toy of the Year

Toy industry leaders gathered at New York’s Grand Hyatt Hotel to honour the best in children’s products, awarding Rainbow Loom a coveted TOTY, along with winners in 13 individual categories. Toronto’s Thinkway Toys and Spin Master earned awards in the Boy, Game and Innovation categories

Ready to Launch: 2014 Canadian Toy Fair

Visitors to the 2014 Canadian Toy Fair, opening January 26 at Toronto’s International Centre, will discover a revitalized event with many new features including an industry-leading lineup of speakers and seminars.

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