Canadian and U.S. Toy Associations to Co-Host Industry Q&A


Have some questions about our toy industry?

If so, you’ll have the chance to get answers on October 15, 2015 when top personnel from the Canadian Toy Association (CTA) and the U.S. Toy Industry Association TIA) co-host a town-hall-style meeting at the Toronto Congress Centre.

Just over a year ago, the two associations signed an affiliate agreement which resulted in many changes, including the dissolution of the Canadian Toy & Hobby Fair. However, it also opened up new business opportunities and services for CTA members. And while most changes were welcomed, others caused some disgruntlement among certain sectors.

On hand to discuss the status of the agreement, trends and coming challenges will be the TIA’s new President and CEO Steve Pasierb, Ken Ebeling, the TIA’s VP strategic development and member services, along with the CTA’s Executive Director┬áSerge Micheli, new CTA Chair Steve Morris, and the CTA’s 2015 Board of Directors.

In addition to a brief overview of what the agreement offers members, the panel will look at the TIA’s Genius of Play consumer campaign, legislative updates on issues that impact the Canadian toy business and plans for the future.

“The staff will also moderate an open discussion about the status of the Canadian toy industry and the ways in which your Associations can support the health and growth of the Canadian toy industry” says a CTA spokesman.

The meeting is open to toy manufacturers, importers, distributors and retailers. However, since space is limited, the CTA urges those interested in attending to RSVP to the Canadian Toy Association by September 30.

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