Imagination Gets an Early Start at Hasbro’s Holiday Preview

Media got a first look at upcoming products like FurReal Friends fire-breathing Torch

Media got a first look at upcoming products like FurReal Friends fire-breathing Torch

 

A baby fire-breathing plush dragon was just one of many new products on display at Hasbro Canada’s recent sneak peek of their holiday toy line-up.

The early-summer media event, #HasbroHouse, was staged in a charming vintage house — Hasbro’s showroom for one day only — located in Toronto’s toney Beach Village community.

TIA to Pump Up Pizzaz at Next Play Fair

New York Play FairLast February’s inaugural Play Fair was such a success that plans for a second bigger-and-better event are already well underway, say event organizers LeftField Media and the U.S. Toy Industry Association.

Described as a celebration of play and entertainment, the first-ever Play Fair (February 13-14, 2016), welcomed over 20,000 parents and kids to NYC’s Javits Center where the consumer expo ran for two days alongside the 2016 North American Toy Fair.

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